Industry report · 2026
Google ratings, review benchmarks, website adoption and the toughest markets, from the 125,374 general contractors listed in the Page One Partner directory.
- Listed in our directory
- 125,374
- Average Google rating
- 4.57
- Median reviews
- 8
- Reviews for top quarter
- 22+
- Have a website
- 65.4%
- Meet all 3 benchmarks
- 18.7%
Key findings
- The Page One Partner directory lists 125,374 general contractors; the most listed are in California (19,091). These are the businesses in our directory, collected from the trade's 400 largest U.S. cities, not a count of every one in the country.
- Average Google rating: 4.57 (businesses with 10+ reviews), 33rd of 53 trades. 53.7% are rated 4.8 or higher.
- Reviews: among general contractors with Google reviews, the median has 8; 22+ is top quarter and 57+ top 10%. 76% have fewer than 10.
- Websites: 65.4% list a website; of those sites, 41.9% run Google Analytics and 90% are mobile-friendly.
- Only 18.7% meet all three visibility benchmarks for the trade (website, median reviews, 4.5+ rating).
- Hardest market to stand out in: Spring, TX (95 reviews for the local top quarter).
- On Yelp, general contractors score 4.06 on average against 4.59 on Google.
- The 10% most-reviewed general contractors hold 79.6% of all the trade's Google reviews.
Page One Partner Research · 125,374 general contractors in our directory · Updated September 2026 · Methodology
Where our directory lists the most general contractors
Businesses listed in the Page One Partner directory by state, not a count of every business in each state.
- California19,091
- Texas12,008
- Florida10,947
- New York6,899
- Pennsylvania5,047
- North Carolina3,872
- Illinois3,580
- Georgia3,475
- Ohio3,369
- Arizona3,161
- Colorado3,132
- Washington3,127
Toughest markets for general contractors
Google reviews needed for the local top quarter. Cities with at least 40 businesses in this trade.
Website adoption is highest in Minnesota (74.3%) and lowest in Mississippi (51.9%), among states with at least 100 general contractors.
General Contractors by state
| State | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| California | 19,091 | 4.62 | 6 | 18 | 70.7% |
| Texas | 12,008 | 4.56 | 8 | 24 | 59.8% |
| Florida | 10,947 | 4.57 | 9 | 25 | 67.7% |
| New York | 6,899 | 4.65 | 7 | 20 | 64.7% |
| Pennsylvania | 5,047 | 4.57 | 7 | 20 | 66.1% |
| North Carolina | 3,872 | 4.61 | 8 | 25 | 64.6% |
| Illinois | 3,580 | 4.58 | 9 | 26 | 66% |
| Georgia | 3,475 | 4.51 | 7 | 19 | 65.6% |
| Ohio | 3,369 | 4.51 | 8 | 23 | 61.6% |
| Arizona | 3,161 | 4.44 | 8 | 21 | 67.9% |
| Colorado | 3,132 | 4.55 | 10 | 25 | 64.3% |
| Washington | 3,127 | 4.67 | 10 | 25 | 70.5% |
| Massachusetts | 2,861 | 4.68 | 8 | 23.5 | 66.6% |
| Virginia | 2,851 | 4.53 | 8 | 26 | 65.1% |
| New Jersey | 2,570 | 4.73 | 9 | 28 | 60.2% |
| Maryland | 2,482 | 4.63 | 11 | 28 | 69.9% |
| Tennessee | 2,448 | 4.5 | 7 | 20 | 63.7% |
| South Carolina | 2,315 | 4.55 | 7 | 20 | 66% |
| Oregon | 2,284 | 4.64 | 9 | 22 | 70.2% |
| Michigan | 2,084 | 4.48 | 9 | 26 | 65.5% |
| Missouri | 2,012 | 4.48 | 8 | 21 | 62.8% |
| Alabama | 1,873 | 4.43 | 6 | 16 | 55.7% |
| Indiana | 1,850 | 4.51 | 8 | 21 | 62% |
| Connecticut | 1,828 | 4.62 | 6 | 18.3 | 63.2% |
| Louisiana | 1,676 | 4.5 | 5 | 15 | 60.6% |
| Utah | 1,481 | 4.51 | 11 | 29 | 64.2% |
| Oklahoma | 1,433 | 4.49 | 8 | 22 | 59.5% |
| Nevada | 1,391 | 4.33 | 7 | 18 | 65.6% |
| Wisconsin | 1,363 | 4.5 | 8 | 21 | 67.4% |
| Minnesota | 1,323 | 4.64 | 9 | 29 | 74.3% |
| Kansas | 1,082 | 4.5 | 7 | 21 | 64.7% |
| New Mexico | 956 | 4.36 | 6 | 16 | 55.2% |
| Kentucky | 940 | 4.55 | 7 | 22.5 | 62.4% |
| Iowa | 934 | 4.56 | 6 | 20 | 61.7% |
| Idaho | 906 | 4.56 | 8 | 23 | 61.8% |
| Arkansas | 764 | 4.45 | 6 | 18 | 55.9% |
| Nebraska | 749 | 4.51 | 9 | 22.8 | 65.8% |
| New Hampshire | 603 | 4.62 | 9 | 22.5 | 61% |
| Delaware | 555 | 4.52 | 9 | 24 | 55.7% |
| Montana | 534 | 4.5 | 6 | 17 | 60.1% |
| Hawaii | 450 | 4.45 | 3 | 11.3 | 69.1% |
| Mississippi | 430 | 4.54 | 5 | 16.5 | 51.9% |
| District of Columbia | 400 | 4.45 | 4 | 13.5 | 72.3% |
| North Dakota | 396 | 4.3 | 6 | 13 | 59.3% |
| Alaska | 385 | 4.58 | 5 | 13 | 68.3% |
| Rhode Island | 372 | 4.62 | 7 | 20 | 59.4% |
| Vermont | 334 | 4.33 | 6 | 13.5 | 59.6% |
| Maine | 332 | 4.44 | 7 | 17 | 69.3% |
| South Dakota | 275 | 4.5 | 7 | 16.3 | 67.6% |
| Wyoming | 129 | 4.09 | 8.5 | 18.3 | 59.7% |
Largest general contractors markets
| City | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| Houston, TX | 1,246 | 4.58 | 9 | 25 | 64.1% |
| Miami, FL | 1,045 | 4.66 | 6 | 17 | 69.5% |
| New York, NY | 969 | 4.65 | 5 | 13 | 70.7% |
| Chicago, IL | 905 | 4.6 | 8 | 23 | 67.7% |
| Denver, CO | 885 | 4.57 | 11 | 29 | 62.9% |
| Los Angeles, CA | 871 | 4.72 | 7 | 22 | 76.5% |
| Brooklyn, NY | 847 | 4.71 | 8 | 21 | 63.5% |
| San Diego, CA | 798 | 4.77 | 11 | 28 | 75.4% |
| San Antonio, TX | 768 | 4.45 | 6 | 16 | 64.8% |
| Phoenix, AZ | 763 | 4.3 | 8 | 20.5 | 68.5% |
| Dallas, TX | 730 | 4.62 | 9 | 25 | 65.3% |
| Philadelphia, PA | 712 | 4.52 | 5 | 16.3 | 59.6% |
| Atlanta, GA | 709 | 4.47 | 7 | 17 | 61.6% |
| Seattle, WA | 701 | 4.57 | 8 | 21 | 76.5% |
| San Jose, CA | 701 | 4.67 | 7 | 20 | 77.6% |
Answers
Questions about general contractors
How many general contractors are in the Page One Partner directory?
125,374, as of September 2026, collected from Google Business Profiles in the trade's 400 largest U.S. cities. It is not a count of every one of the general contractors in the U.S.: businesses outside those cities, or without a Google Business Profile, may be missing.
What is the average Google rating for general contractors?
4.57 stars among general contractors with 10 or more reviews; 53.7% are rated 4.8 or higher and 11.3% below 4.0 (Page One Partner Research, September 2026).
How many Google reviews do general contractors have?
The median is 8 among those with reviews; the top quarter have 22+ and the top 10% 57+. 76% have fewer than 10 (Page One Partner Research, September 2026).
What percentage of general contractors have a website?
65.4% list a website on their Google Business Profile (Page One Partner Research, September 2026).
Which state has the best-rated general contractors?
New Jersey (average 4.73), among states with at least 50 general contractors with 10+ reviews (Page One Partner Research, September 2026).
Every number here comes from the Page One Partner studies: review benchmarks, ratings by industry, websites, visibility gap and competitive markets.