State report · 2026
Websites, Google reviews and ratings for the 13,294 Kentucky local businesses listed in the Page One Partner directory, and how each trade compares.
- Listed in our directory
- 13,294
- Average Google rating
- 4.56
- rank 12 of 50 states
- No website
- 31.7%
- rank 9 of 50 states
- Fewer than 10 reviews
- 60.1%
- Median reviews
- 19
Key findings
- Kentucky local businesses in our directory average 4.56 stars on Google (10+ reviews), ranking 12th of the 50 states we measured.
- 31.7% of Kentucky local businesses list no website: the 9th highest share of 50 states.
- 60.1% have fewer than 10 Google reviews (14th highest); the median business with reviews has 19, and 75+ is top quarter.
- Of Kentucky local business websites, 52.2% run Google Analytics.
- Least likely to have a website in Kentucky: doctors and clinics (62.8% without), handyman services (59.4% without) and electricians (52.2% without).
- Best-rated trades in Kentucky: pressure washing and exterior cleaning (4.92), home inspectors (4.92) and painters (4.78).
Page One Partner Research · 13,294 Kentucky businesses in our directory · Updated September 2026 · Methodology
Kentucky businesses with no website, by trade
Share of listed businesses with no website; trades with at least 100 listed in the state.
- Doctors & Clinics62.8%
- Handyman Services59.4%
- Electricians52.2%
- Drywall & Insulation52.1%
- Painters46.3%
- Pressure Washing & Exterior Cleaning42.8%
- Landscaping & Lawn Care42.1%
- Cleaning Services41.8%
- Welding & Metal Fabrication37.7%
- General Contractors37.6%
- Flooring & Tile36.7%
- Roofing Contractors36.1%
- HVAC Contractors35.1%
- Fence Contractors33.9%
- Towing Services30.9%
- Carpentry & Cabinets30.5%
- Windows, Doors & Garage Doors29.7%
- Attorneys28.6%
- Pet Services27.3%
- Plumbers26.8%
- Auto Repair & Detailing23.3%
- Concrete, Masonry & Paving22.9%
- Salons & Beauty22.8%
- Home Inspectors22.7%
- Insurance Agencies21.4%
- Pool Contractors21.2%
- Real Estate20.4%
Trades in Kentucky
| Trade | Listed | Has a website | Avg rating | Median reviews | Top-quarter reviews |
|---|---|---|---|---|---|
| Real Estate | 1,497 | 79.6% | 4.58 | 14 | 39 |
| General Contractors | 940 | 62.4% | 4.55 | 7 | 22.5 |
| Attorneys | 762 | 71.4% | 4.5 | 11 | 36 |
| Roofing Contractors | 637 | 63.9% | 4.76 | 31 | 96 |
| HVAC Contractors | 609 | 64.9% | 4.66 | 33 | 134 |
| Electricians | 552 | 47.8% | 4.54 | 8 | 27 |
| Landscaping & Lawn Care | 530 | 57.9% | 4.63 | 13.5 | 34 |
| Doctors & Clinics | 443 | 37.2% | 4.17 | 15 | 51.3 |
| Auto Repair & Detailing | 424 | 76.7% | 4.49 | 90 | 194 |
| Insurance Agencies | 379 | 78.6% | 4.69 | 20 | 79 |
| Cleaning Services | 368 | 58.2% | 4.72 | 17 | 80 |
| Handyman Services | 367 | 40.6% | 4.71 | 13 | 53.5 |
| Salons & Beauty | 290 | 77.2% | 4.65 | 85.5 | 199.5 |
| Pet Services | 271 | 72.7% | 4.6 | 81 | 178.8 |
| Pressure Washing & Exterior Cleaning | 257 | 57.2% | 4.92 | 25 | 91.5 |
| Flooring & Tile | 218 | 63.3% | 4.67 | 16.5 | 63.3 |
| Concrete, Masonry & Paving | 214 | 77.1% | 4.45 | 9 | 30 |
| Fence Contractors | 183 | 66.1% | 4.53 | 31 | 94 |
| Painters | 175 | 53.7% | 4.78 | 19 | 48 |
| Welding & Metal Fabrication | 159 | 62.3% | 4.57 | 6 | 12 |
| Towing Services | 152 | 69.1% | 4.28 | 108.5 | 274.5 |
| Carpentry & Cabinets | 141 | 69.5% | 4.64 | 7 | 28 |
| Pool Contractors | 132 | 78.8% | 4.32 | 32.5 | 73.8 |
| Windows, Doors & Garage Doors | 128 | 70.3% | 4.64 | 46.5 | 106.5 |
| Home Inspectors | 128 | 77.3% | 4.92 | 49 | 240 |
| Plumbers | 123 | 73.2% | 4.65 | 27 | 128.5 |
| Drywall & Insulation | 119 | 47.9% | 4.82 | 12 | 51.5 |
| Podiatrists | 82 | 51.2% | 4.52 | 19 | 139 |
| Appraiser | 78 | 70.5% | 4.7 | 2 | 5 |
| Locksmiths | 70 | 51.4% | 4.73 | 156 | 284.3 |
| Charters & Recreation | 68 | 92.6% | 4.68 | 71 | 259 |
| Remodeling Contractors | 67 | 92.5% | 4.65 | 11 | 43 |
| Interior Design & Architecture | 67 | 95.5% | 4.48 | 3 | 8.5 |
| Siding & Gutters | 57 | 47.4% | 4.67 | 33 | 60.8 |
| Damage Restoration | 43 | 90.7% | 4.68 | 28.5 | 134.5 |
| Tree Services | 42 | 69% | 4.6 | 43 | 88 |
| Home Builders | 42 | 95.2% | 4.21 | 8 | 18.5 |
| Solar Installation | 39 | 66.7% | 4.79 | 10 | 44 |
| Deck & Outdoor Living | 35 | 60% | 4.69 | 31 | 41 |
| Limo Service | 34 | 61.8% | 4.53 | 19.5 | 55.3 |
| Junk Removal & Hauling | 34 | 70.6% | 4.93 | 27 | 217 |
| Excavation & Site Work | 34 | 67.6% | 4.71 | 5.5 | 14.8 |
| Waste Management | 29 | 79.3% | 4.0 | 35 | 73 |
| Moving Companies | 28 | 96.4% | 4.74 | 97 | 473 |
Largest cities in Kentucky
| City | Listed | Has a website | Avg rating | Median reviews |
|---|---|---|---|---|
| Louisville | 6,335 | 68.4% | 4.53 | 19 |
| Lexington | 3,220 | 69% | 4.56 | 18 |
Answers
Questions about Kentucky businesses
What percentage of Kentucky businesses have a website?
68.3% of the 13,294 Kentucky local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, September 2026).
What is the average Google rating for Kentucky businesses?
4.56 stars among the local businesses in our directory with 10 or more reviews, 12th of 50 states (Page One Partner Research, September 2026).
How many Google reviews do Kentucky businesses have?
The median is 19 among businesses with reviews; 75+ is top quarter. 60.1% have fewer than 10 (Page One Partner Research, September 2026).