Industry report · 2026
Limo Service: industry report 2026
Google ratings, review benchmarks, website adoption and the toughest markets, from the 10,242 limo service listed in the Page One Partner directory.
- Listed in our directory
- 10,242
- Average Google rating
- 4.65
- Median reviews
- 22
- Reviews for top quarter
- 72+
- Have a website
- 63.5%
- Meet all 3 benchmarks
- 18.4%
Key findings
- The Page One Partner directory lists 10,242 limo service; the most listed are in California (2,054). These are the businesses in our directory, collected from the trade's 400 largest U.S. cities, not a count of every one in the country.
- Average Google rating: 4.65 (businesses with 10+ reviews), 25th of 60 trades. 62.9% are rated 4.8 or higher.
- Reviews: among limo service with Google reviews, the median has 22; 72+ is top quarter and 199+ top 10%. 70.4% have fewer than 10.
- Websites: 63.5% list a website; of those sites, 47.7% run Google Analytics and 89.3% are mobile-friendly.
- Only 18.4% meet all three visibility benchmarks for the trade (website, median reviews, 4.5+ rating).
- Hardest market to stand out in: Orlando, FL (259 reviews for the local top quarter).
- On Yelp, limo service score 4.18 on average against 4.62 on Google.
- The 10% most-reviewed limo service hold 83.4% of all the trade's Google reviews.
Page One Partner Research · 10,242 limo service in our directory · Updated November 2026 · Methodology
Where our directory lists the most limo service
Businesses listed in the Page One Partner directory by state, not a count of every business in each state.
- California2,054
- Florida1,122
- Texas992
- New York718
- Illinois514
- New Jersey389
- Arizona365
- Georgia327
- Colorado318
- Massachusetts309
- North Carolina258
- Washington247
Toughest markets for limo service
Google reviews needed for the local top quarter. Cities with at least 40 businesses in this trade.
Website adoption is highest in Connecticut (79.6%) and lowest in Arizona (52.1%), among states with at least 100 limo service.
Limo Service by state
| State | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| California | 2,054 | 4.74 | 16 | 52 | 59.6% |
| Florida | 1,122 | 4.8 | 31 | 102.5 | 63.6% |
| Texas | 992 | 4.73 | 22 | 72 | 59.6% |
| New York | 718 | 4.39 | 20 | 68.8 | 65.9% |
| Illinois | 514 | 4.7 | 17 | 49.8 | 63.8% |
| New Jersey | 389 | 4.59 | 23 | 101.5 | 63% |
| Arizona | 365 | 4.79 | 20.5 | 47.8 | 52.1% |
| Georgia | 327 | 4.68 | 17.5 | 57.8 | 71.9% |
| Colorado | 318 | 4.72 | 23.5 | 65.3 | 63.2% |
| Massachusetts | 309 | 4.71 | 30 | 74 | 72.2% |
| North Carolina | 258 | 4.67 | 19 | 61 | 66.3% |
| Washington | 247 | 4.76 | 18 | 50 | 74.9% |
| Pennsylvania | 230 | 4.65 | 27 | 71.3 | 70.9% |
| Ohio | 225 | 4.55 | 25 | 90 | 62.2% |
| Virginia | 189 | 4.72 | 25 | 65.8 | 66.7% |
| Nevada | 163 | 4.01 | 27 | 106.8 | 63.2% |
| Tennessee | 154 | 4.71 | 21 | 114 | 66.9% |
| Connecticut | 147 | 4.6 | 15 | 66 | 79.6% |
| Minnesota | 138 | 4.61 | 12 | 39.8 | 65.9% |
| Maryland | 138 | 4.63 | 32 | 82.5 | 65.2% |
| Michigan | 135 | 4.34 | 54 | 171 | 60.7% |
| Louisiana | 127 | 4.61 | 35 | 112 | 58.3% |
| Indiana | 113 | 4.57 | 38 | 142.5 | 54% |
| Missouri | 108 | 4.63 | 23 | 56.3 | 69.4% |
| District of Columbia | 98 | 4.7 | 10 | 75 | 63.3% |
| Wisconsin | 77 | 4.66 | 23.5 | 59 | 72.7% |
| Oregon | 62 | 4.8 | 47.5 | 164 | 59.7% |
| Kansas | 61 | 4.64 | 30 | 125.5 | 65.6% |
| Rhode Island | 56 | 4.54 | 43.5 | 80.3 | 55.4% |
| Hawaii | 55 | 4.84 | 7 | 28 | 60% |
| Utah | 55 | 4.64 | 28 | 83 | 72.7% |
| South Carolina | 49 | 4.68 | 36 | 135 | 77.6% |
| Alabama | 48 | 4.77 | 15 | 68.5 | 60.4% |
| Oklahoma | 40 | 4.37 | 60.5 | 139.8 | 62.5% |
| Kentucky | 39 | 4.64 | 28 | 60 | 66.7% |
Largest limo service markets
| City | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| Chicago, IL | 322 | 4.7 | 15.5 | 52.5 | 57.5% |
| Houston, TX | 247 | 4.76 | 11.5 | 54.8 | 62.8% |
| Los Angeles, CA | 240 | 4.63 | 11.5 | 78 | 56.7% |
| New York, NY | 233 | 4.52 | 16 | 54 | 68.7% |
| Atlanta, GA | 217 | 4.65 | 15 | 54.3 | 68.7% |
| Miami, FL | 213 | 4.81 | 27 | 82 | 66.7% |
| San Francisco, CA | 187 | 4.71 | 15 | 32.5 | 54% |
| Denver, CO | 178 | 4.73 | 28.5 | 71.5 | 60.7% |
| Phoenix, AZ | 166 | 4.67 | 13 | 35.8 | 51.8% |
| Dallas, TX | 165 | 4.63 | 24 | 109 | 60% |
| San Diego, CA | 151 | 4.84 | 19 | 47 | 67.5% |
| Orlando, FL | 145 | 4.85 | 83 | 258.8 | 66.2% |
| Las Vegas, NV | 144 | 3.99 | 27 | 112.5 | 66% |
| Seattle, WA | 120 | 4.72 | 20 | 50 | 65.8% |
| Brooklyn, NY | 108 | 3.83 | 20 | 84.8 | 45.4% |
Answers
Questions about limo service
How many limo service are in the Page One Partner directory?
10,242, as of November 2026, collected from Google Business Profiles in the trade's 400 largest U.S. cities. It is not a count of every one of the limo service in the U.S.: businesses outside those cities, or without a Google Business Profile, may be missing.
What is the average Google rating for limo service?
4.65 stars among limo service with 10 or more reviews; 62.9% are rated 4.8 or higher and 9.4% below 4.0 (Page One Partner Research, November 2026).
How many Google reviews do limo service have?
The median is 22 among those with reviews; the top quarter have 72+ and the top 10% 199+. 70.4% have fewer than 10 (Page One Partner Research, November 2026).
What percentage of limo service have a website?
63.5% list a website on their Google Business Profile (Page One Partner Research, November 2026).
Which state has the best-rated limo service?
Florida (average 4.8), among states with at least 50 limo service with 10+ reviews (Page One Partner Research, November 2026).
Every number here comes from the Page One Partner studies: review benchmarks, ratings by industry, websites, visibility gap and competitive markets.
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