State report · 2026

Virginia local business report 2026

Websites, Google reviews and ratings for the 33,419 Virginia local businesses listed in the Page One Partner directory, and how each trade compares.

Listed in our directory: 33,419
Average Google rating: 4.52; rank 28 of 50 states
No website: 31.2%; rank 14 of 50 states
Fewer than 10 reviews: 59%
Median reviews: 23

Key findings

Virginia local businesses in our directory average 4.52 stars on Google (10+ reviews), ranking 28th of the 50 states we measured.
31.2% of Virginia local businesses list no website: the 14th highest share of 50 states.
59% have fewer than 10 Google reviews (24th highest); the median business with reviews has 23, and 87+ is top quarter.
Of Virginia local business websites, 52.9% run Google Analytics.
Least likely to have a website in Virginia: handyman services (63.3% without), doctors and clinics (50.8% without) and drywall and insulation (50.5% without).
Best-rated trades in Virginia: pressure washing and exterior cleaning (4.86), home inspectors (4.8) and painters (4.77).

Page One Partner Research · 33,419 Virginia businesses in our directory · Updated November 2026 · Methodology

Virginia businesses with no website, by trade

Share of listed businesses with no website; trades with at least 100 listed in the state.

Handyman Services63.3%
Doctors & Clinics50.8%
Drywall & Insulation50.5%
Towing Services50.1%
Electricians46.4%
Auto Glass45.7%
Carpentry & Cabinets45.6%
HVAC Contractors44.6%
Appliance Repair43.7%
Painters43.1%
Siding & Gutters43.1%
Attorneys41%
Pressure Washing & Exterior Cleaning38.6%
Landscaping & Lawn Care37.2%
Roofing Contractors37%
Locksmiths36.2%
Welding & Metal Fabrication36%
General Contractors34.9%
Cleaning Services34%
Limo Service33.3%
Plumbers33.2%
Insurance Agencies30.8%
Travel Agencies30.1%
Pool Contractors29.6%
Appraiser27.5%
Flooring & Tile24.6%
Solar Installation24.6%
Security Systems24.5%
Fence Contractors24.4%
Salons & Beauty22.9%
Pet Services22.4%
Real Estate20.1%
Windows, Doors & Garage Doors19.6%
Auto Repair & Detailing18.9%
Home Inspectors18.9%
Tree Services16.9%
Concrete, Masonry & Paving16.1%
Damage Restoration10.9%
Moving Companies10.1%
Charters & Recreation9.6%
Remodeling Contractors8.5%
Interior Design & Architecture2.9%
Home Builders1.5%

Trades in Virginia

Trade	Listed	Has a website	Avg rating	Median reviews	Top-quarter reviews
Real Estate	4,207	79.9%	4.57	16	40
General Contractors	2,851	65.1%	4.53	8	26
Attorneys	2,318	59%	4.47	14	46
Doctors & Clinics	1,896	49.2%	4.29	19	76
HVAC Contractors	1,743	55.4%	4.63	28	154
Electricians	1,223	53.6%	4.66	10	38.5
Roofing Contractors	1,220	63%	4.69	30	109
Landscaping & Lawn Care	1,103	62.8%	4.61	12	40
Cleaning Services	907	66%	4.69	15	58
Auto Repair & Detailing	789	81.1%	4.51	122	272.3
Handyman Services	714	36.7%	4.76	8	34
Pet Services	656	77.6%	4.63	109	273
Insurance Agencies	646	69.2%	4.71	17.5	68.8
Pressure Washing & Exterior Cleaning	640	61.4%	4.86	31	107
Salons & Beauty	595	77.1%	4.5	122	252
Towing Services	487	49.9%	4.27	55	156.5
Painters	469	56.9%	4.77	20	57.8
Pool Contractors	422	70.4%	4.42	27	61
Travel Agencies	418	69.9%	4.39	10	25
Plumbers	416	66.8%	4.57	37	200
Concrete, Masonry & Paving	373	83.9%	4.56	17	43.3
Flooring & Tile	317	75.4%	4.71	29.5	82.3
Drywall & Insulation	275	49.5%	4.59	6	14
Carpentry & Cabinets	272	54.4%	4.65	11	24.8
Home Inspectors	249	81.1%	4.8	48	158
Appliance Repair	231	56.3%	4.5	39	92
Windows, Doors & Garage Doors	225	80.4%	4.64	38.5	88.8
Remodeling Contractors	223	91.5%	4.73	31.5	71.8
Moving Companies	217	89.9%	4.55	96	247.5
Fence Contractors	213	75.6%	4.53	25	84.5
Welding & Metal Fabrication	203	64%	4.69	6	15
Limo Service	189	66.7%	4.72	25	65.8
Locksmiths	188	63.8%	4.68	104	263.3
Interior Design & Architecture	171	97.1%	4.69	5	12.5
Tree Services	160	83.1%	4.75	45.5	106.5
Appraiser	160	72.5%	4.86	3	9.3
Auto Glass	151	54.3%	4.63	57	193.3
Siding & Gutters	144	56.9%	4.73	31.5	112.8
Solar Installation	142	75.4%	4.67	14.5	76.8
Home Builders	134	98.5%	4.46	11	35.3
Damage Restoration	129	89.1%	4.66	57	127
Security Systems	110	75.5%	4.77	6	16.8
Charters & Recreation	104	90.4%	4.68	28	212
Junk Removal & Hauling	98	71.4%	4.59	55	159.5
Podiatrists	96	44.8%	4.44	18	198
Deck & Outdoor Living	96	66.7%	4.79	28	78.5
Med Spas	94	90.4%	4.66	63	224
Pest Control	85	95.3%	4.69	165	560
Waste Management	83	88%	3.95	18	68
Cash For Gold	68	79.4%	4.38	92.5	166.5
Restaurants	67	88.1%	4.24	587.5	1098.5
Chiropractors	52	94.2%	4.85	21	51
Garage Doors	42	95.2%	4.73	37.5	150.8
Self Storage	26	96.2%	4.65	100.5	314.5

Largest cities in Virginia

City	Listed	Has a website	Avg rating	Median reviews
Virginia Beach	5,489	68%	4.54	23
Richmond	4,427	63.1%	4.45	19
Alexandria	2,706	74.5%	4.53	21
Chesapeake	2,544	62.7%	4.5	23
Norfolk	2,277	58.6%	4.35	20

Answers

Questions about Virginia businesses

What percentage of Virginia businesses have a website?

68.8% of the 33,419 Virginia local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).

What is the average Google rating for Virginia businesses?

4.52 stars among the local businesses in our directory with 10 or more reviews, 28th of 50 states (Page One Partner Research, November 2026).

How many Google reviews do Virginia businesses have?

The median is 23 among businesses with reviews; 87+ is top quarter. 59% have fewer than 10 (Page One Partner Research, November 2026).

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