Industry report · 2026
Cash For Gold: industry report 2026
Google ratings, review benchmarks, website adoption and the toughest markets, from the 3,231 cash for gold listed in the Page One Partner directory.
- Listed in our directory
- 3,231
- Average Google rating
- 4.41
- Median reviews
- 69
- Reviews for top quarter
- 163+
- Have a website
- 83.3%
- Meet all 3 benchmarks
- 32.3%
Key findings
- The Page One Partner directory lists 3,231 cash for gold; the most listed are in California (513). These are the businesses in our directory, collected from the trade's 400 largest U.S. cities, not a count of every one in the country.
- Average Google rating: 4.41 (businesses with 10+ reviews), 55th of 60 trades. 32.7% are rated 4.8 or higher.
- Reviews: among cash for gold with Google reviews, the median has 69; 163+ is top quarter and 396+ top 10%. 14.1% have fewer than 10.
- Websites: 83.3% list a website; of those sites, 47.4% run Google Analytics and 90% are mobile-friendly.
- Only 32.3% meet all three visibility benchmarks for the trade (website, median reviews, 4.5+ rating).
- Hardest market to stand out in: Houston, TX (312 reviews for the local top quarter).
- On Yelp, cash for gold score 3.98 on average against 4.46 on Google.
- The 10% most-reviewed cash for gold hold 58.1% of all the trade's Google reviews.
Page One Partner Research · 3,231 cash for gold in our directory · Updated October 2026 · Methodology
Where our directory lists the most cash for gold
Businesses listed in the Page One Partner directory by state, not a count of every business in each state.
- California513
- Florida410
- Texas314
- New York230
- Illinois119
- Arizona105
- North Carolina92
- Georgia91
- Pennsylvania91
- Ohio89
- Michigan74
- Virginia68
Toughest markets for cash for gold
Google reviews needed for the local top quarter. Cities with at least 40 businesses in this trade.
- Houston, TX312
- Los Angeles, CA182
- Miami, FL181
- New York, NY105
Website adoption is highest in Arizona (95.2%) and lowest in Florida (81.2%), among states with at least 100 cash for gold.
Cash For Gold by state
| State | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| California | 513 | 4.4 | 52 | 138 | 83.6% |
| Florida | 410 | 4.55 | 71 | 195 | 81.2% |
| Texas | 314 | 4.36 | 63 | 146.3 | 82.5% |
| New York | 230 | 4.52 | 51 | 119.5 | 83.9% |
| Illinois | 119 | 4.51 | 77 | 171 | 87.4% |
| Arizona | 105 | 4.58 | 140 | 404.5 | 95.2% |
| North Carolina | 92 | 4.37 | 88 | 198.5 | 77.2% |
| Georgia | 91 | 4.45 | 81 | 195.5 | 80.2% |
| Pennsylvania | 91 | 4.46 | 57 | 115.8 | 80.2% |
| Ohio | 89 | 4.15 | 68 | 136 | 86.5% |
| Michigan | 74 | 4.41 | 95.5 | 277.3 | 81.1% |
| Virginia | 68 | 4.38 | 92.5 | 166.5 | 79.4% |
| Connecticut | 67 | 4.38 | 45.5 | 108.5 | 77.6% |
| Maryland | 63 | 4.25 | 54 | 121.8 | 82.5% |
| Colorado | 57 | 4.35 | 106 | 262.5 | 78.9% |
| New Jersey | 52 | 4.53 | 53 | 128.8 | 88.5% |
| Washington | 50 | 4.36 | 96.5 | 219 | 94% |
| South Carolina | 50 | 4.35 | 75 | 135 | 76% |
| Oregon | 45 | 4.4 | 115.5 | 313.8 | 95.6% |
| Missouri | 44 | 4.24 | 81 | 207 | 88.6% |
| Massachusetts | 43 | 4.45 | 60 | 121.5 | 86% |
| Alabama | 42 | 4.31 | 67 | 169 | 81% |
| Tennessee | 42 | 4.25 | 68 | 150 | 81% |
| Nevada | 41 | 4.39 | 101.5 | 196.5 | 95.1% |
| Utah | 40 | 4.31 | 96 | 243 | 85% |
| Minnesota | 35 | 4.28 | 88.5 | 188.3 | 94.3% |
| Louisiana | 35 | 4.16 | 34.5 | 88.8 | 80% |
| Indiana | 32 | 4.36 | 77 | 133.8 | 78.1% |
| Oklahoma | 29 | 4.36 | 124 | 202 | 82.8% |
| Arkansas | 28 | 4.36 | 39 | 55.5 | 71.4% |
Largest cash for gold markets
| City | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| Miami, FL | 85 | 4.73 | 35.5 | 180.5 | 72.9% |
| New York, NY | 78 | 4.67 | 41 | 105 | 96.2% |
| Los Angeles, CA | 58 | 4.46 | 32 | 181.5 | 75.9% |
| Houston, TX | 45 | 4.45 | 94 | 311.5 | 84.4% |
Answers
Questions about cash for gold
How many cash for gold are in the Page One Partner directory?
3,231, as of October 2026, collected from Google Business Profiles in the trade's 400 largest U.S. cities. It is not a count of every one of the cash for gold in the U.S.: businesses outside those cities, or without a Google Business Profile, may be missing.
What is the average Google rating for cash for gold?
4.41 stars among cash for gold with 10 or more reviews; 32.7% are rated 4.8 or higher and 18.4% below 4.0 (Page One Partner Research, October 2026).
How many Google reviews do cash for gold have?
The median is 69 among those with reviews; the top quarter have 163+ and the top 10% 396+. 14.1% have fewer than 10 (Page One Partner Research, October 2026).
What percentage of cash for gold have a website?
83.3% list a website on their Google Business Profile (Page One Partner Research, October 2026).
Which state has the best-rated cash for gold?
Arizona (average 4.58), among states with at least 50 cash for gold with 10+ reviews (Page One Partner Research, October 2026).
Every number here comes from the Page One Partner studies: review benchmarks, ratings by industry, websites, visibility gap and competitive markets.
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