State report · 2026
Florida local business report 2026
Websites, Google reviews and ratings for the 176,887 Florida local businesses listed in the Page One Partner directory, and how each trade compares.
- Listed in our directory
- 176,887
- Average Google rating
- 4.59
- rank 1 of 50 states
- No website
- 30.2%
- rank 20 of 50 states
- Fewer than 10 reviews
- 56.6%
- Median reviews
- 24
Key findings
- Florida local businesses in our directory average 4.59 stars on Google (10+ reviews), ranking 1st of the 50 states we measured.
- 30.2% of Florida local businesses list no website: the 20th highest share of 50 states.
- 56.6% have fewer than 10 Google reviews (43rd highest); the median business with reviews has 24, and 88+ is top quarter.
- Of Florida local business websites, 50.8% run Google Analytics.
- Least likely to have a website in Florida: handyman services (65.5% without), towing services (56.4% without) and drywall and insulation (54% without).
- Best-rated trades in Florida: pressure washing and exterior cleaning (4.89), home inspectors (4.86) and chiropractors (4.86).
Page One Partner Research · 176,887 Florida businesses in our directory · Updated November 2026 · Methodology
Florida businesses with no website, by trade
Share of listed businesses with no website; trades with at least 100 listed in the state.
- Handyman Services65.5%
- Towing Services56.4%
- Drywall & Insulation54%
- Electricians49.3%
- Podiatrists46.3%
- Carpentry & Cabinets45.7%
- Landscaping & Lawn Care45.5%
- Painters43.8%
- Auto Glass43.8%
- Doctors & Clinics43.3%
- Garage Doors42.8%
- Pressure Washing & Exterior Cleaning42.7%
- HVAC Contractors42.5%
- Property Maintenance39.4%
- Appliance Repair39.2%
- Cleaning Services39%
- Siding & Gutters38.2%
- Limo Service36.4%
- Demolition Contractors35.5%
- Fence Contractors35.4%
- Roofing Contractors34%
- Welding & Metal Fabrication33.8%
- General Contractors32.3%
- Travel Agencies32.1%
- Tree Services31.8%
- Junk Removal & Hauling31.8%
- Pet Services31.5%
- Locksmiths31%
- Security Systems30.7%
- Solar Installation29.3%
- Flooring & Tile28.8%
- Deck & Outdoor Living27.3%
- Excavation & Site Work26.8%
- Insurance Agencies23.6%
- Pool Contractors23.4%
- Plumbers22.6%
- Attorneys22.1%
- Real Estate21.3%
- Auto Repair & Detailing21.3%
- Concrete, Masonry & Paving19.9%
- Salons & Beauty18.8%
- Cash For Gold18.8%
- Home Inspectors18.5%
- Trailer Rental18.5%
- Windows, Doors & Garage Doors18%
- Remodeling Contractors17.9%
- Appraiser17.1%
- Accountants & Tax15.8%
- Waste Management13.7%
- Self Storage13.2%
- Moving Companies8.8%
- Damage Restoration8.1%
- Restaurants7.9%
- Charters & Recreation7.4%
- Chiropractors6.6%
- Home Builders6.3%
- Interior Design & Architecture6.1%
- Pest Control5.2%
- Med Spas5.1%
- Equipment Rental1.6%
Trades in Florida
| Trade | Listed | Has a website | Avg rating | Median reviews | Top-quarter reviews |
|---|---|---|---|---|---|
| Real Estate | 20,985 | 78.7% | 4.61 | 13 | 35 |
| Attorneys | 11,324 | 77.9% | 4.65 | 17 | 52 |
| Doctors & Clinics | 10,987 | 56.7% | 4.36 | 25 | 85 |
| General Contractors | 10,949 | 67.7% | 4.57 | 9 | 25 |
| HVAC Contractors | 8,490 | 57.5% | 4.73 | 34 | 151 |
| Roofing Contractors | 6,428 | 66% | 4.69 | 27 | 83 |
| Electricians | 5,685 | 50.7% | 4.68 | 16 | 46 |
| Landscaping & Lawn Care | 5,061 | 54.5% | 4.55 | 13 | 42 |
| Cleaning Services | 4,785 | 61% | 4.8 | 15 | 55 |
| Handyman Services | 4,562 | 34.5% | 4.79 | 10 | 27 |
| Pressure Washing & Exterior Cleaning | 4,211 | 57.3% | 4.89 | 28 | 82 |
| Auto Repair & Detailing | 3,951 | 78.7% | 4.57 | 112 | 259.5 |
| Insurance Agencies | 3,637 | 76.4% | 4.63 | 20 | 86 |
| Charters & Recreation | 3,544 | 92.6% | 4.78 | 44 | 131 |
| Pet Services | 3,281 | 68.5% | 4.65 | 99 | 243 |
| Pool Contractors | 2,711 | 76.6% | 4.53 | 22 | 66 |
| Towing Services | 2,538 | 43.6% | 4.34 | 53 | 157 |
| Salons & Beauty | 2,401 | 81.2% | 4.61 | 128 | 274 |
| Flooring & Tile | 2,310 | 71.2% | 4.7 | 26 | 70.8 |
| Painters | 2,192 | 56.2% | 4.81 | 22 | 63 |
| Carpentry & Cabinets | 2,174 | 54.3% | 4.67 | 9 | 23 |
| Travel Agencies | 2,043 | 67.9% | 4.44 | 13 | 45 |
| Concrete, Masonry & Paving | 1,910 | 80.1% | 4.57 | 16 | 54 |
| Home Inspectors | 1,837 | 81.5% | 4.86 | 37 | 150 |
| Windows, Doors & Garage Doors | 1,666 | 82% | 4.61 | 42 | 112.8 |
| Plumbers | 1,658 | 77.4% | 4.6 | 46 | 158 |
| Fence Contractors | 1,642 | 64.6% | 4.55 | 29 | 88.5 |
| Garage Doors | 1,407 | 57.2% | 4.82 | 43 | 134 |
| Appliance Repair | 1,242 | 60.8% | 4.52 | 50 | 141.8 |
| Drywall & Insulation | 1,215 | 46% | 4.69 | 9 | 35 |
| Solar Installation | 1,193 | 70.7% | 4.63 | 16.5 | 65.3 |
| Limo Service | 1,122 | 63.6% | 4.8 | 31 | 102.5 |
| Locksmiths | 1,111 | 69% | 4.77 | 105 | 240 |
| Remodeling Contractors | 1,094 | 82.1% | 4.7 | 19 | 49 |
| Welding & Metal Fabrication | 1,064 | 66.2% | 4.65 | 10 | 24 |
| Tree Services | 966 | 68.2% | 4.7 | 41.5 | 115 |
| Security Systems | 964 | 69.3% | 4.62 | 14 | 36 |
| Podiatrists | 938 | 53.7% | 4.61 | 25 | 89.3 |
| Interior Design & Architecture | 758 | 93.9% | 4.76 | 7 | 18 |
| Appraiser | 735 | 82.9% | 4.68 | 4 | 12.3 |
| Med Spas | 728 | 94.9% | 4.75 | 105 | 240 |
| Junk Removal & Hauling | 714 | 68.2% | 4.85 | 34.5 | 97 |
| Damage Restoration | 712 | 91.9% | 4.76 | 39 | 102.8 |
| Auto Glass | 692 | 56.2% | 4.68 | 44 | 137 |
| Moving Companies | 638 | 91.2% | 4.59 | 125 | 298.3 |
| Home Builders | 620 | 93.7% | 4.42 | 10 | 26 |
| Pest Control | 554 | 94.8% | 4.7 | 90 | 332.3 |
| Siding & Gutters | 545 | 61.8% | 4.77 | 40 | 86 |
| Waste Management | 539 | 86.3% | 4.29 | 24 | 72 |
| Demolition Contractors | 422 | 64.5% | 4.69 | 10 | 24 |
| Restaurants | 417 | 92.1% | 4.24 | 1101.5 | 2193.8 |
| Cash For Gold | 410 | 81.2% | 4.55 | 71 | 195 |
| Chiropractors | 346 | 93.4% | 4.86 | 37 | 124 |
| Excavation & Site Work | 287 | 73.2% | 4.63 | 8 | 24 |
| Deck & Outdoor Living | 242 | 72.7% | 4.68 | 33 | 75 |
| Accountants & Tax | 215 | 84.2% | 4.7 | 13 | 40 |
| Trailer Rental | 157 | 81.5% | 4.65 | 56 | 132.5 |
| Property Maintenance | 142 | 60.6% | 4.69 | 7 | 20 |
| Self Storage | 136 | 86.8% | 4.59 | 97.5 | 336.8 |
| Equipment Rental | 125 | 98.4% | 4.51 | 104.5 | 259 |
Largest cities in Florida
| City | Listed | Has a website | Avg rating | Median reviews |
|---|---|---|---|---|
| Miami | 19,762 | 68.7% | 4.59 | 21 |
| Fort Lauderdale | 11,867 | 71% | 4.61 | 23 |
| Orlando | 10,392 | 70.9% | 4.6 | 25 |
| Tampa | 10,257 | 71.6% | 4.58 | 25 |
| Jacksonville | 9,646 | 67.4% | 4.54 | 24 |
| Hollywood | 6,391 | 63.4% | 4.52 | 24 |
| Pompano Beach | 5,951 | 66.1% | 4.59 | 25 |
| St. Petersburg | 5,198 | 70.6% | 4.61 | 26 |
| Sarasota | 4,605 | 75.9% | 4.65 | 22 |
| West Palm Beach | 4,565 | 70.8% | 4.58 | 21 |
| Naples | 4,530 | 73.1% | 4.67 | 16 |
| Fort Myers | 4,275 | 72.5% | 4.56 | 23 |
| Hialeah | 4,175 | 55.4% | 4.53 | 16 |
| Boca Raton | 4,158 | 74.5% | 4.66 | 18 |
| Cape Coral | 3,709 | 67.2% | 4.65 | 20 |
| Tallahassee | 3,680 | 68.5% | 4.44 | 19 |
| Port St. Lucie | 3,115 | 63.3% | 4.62 | 27 |
| Clearwater | 2,856 | 70.1% | 4.57 | 29 |
| Lakeland | 2,783 | 64% | 4.55 | 23 |
| Pensacola | 2,735 | 69.6% | 4.54 | 22 |
| Kissimmee | 2,514 | 59.7% | 4.54 | 24 |
| Ocala | 2,459 | 66.7% | 4.5 | 24 |
| Gainesville | 2,421 | 65.3% | 4.51 | 25 |
| Miami Beach | 2,420 | 71.6% | 4.51 | 24 |
| Melbourne | 2,312 | 71.7% | 4.59 | 26 |
| Homestead | 2,166 | 55% | 4.45 | 24 |
Answers
Questions about Florida businesses
What percentage of Florida businesses have a website?
69.8% of the 176,887 Florida local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).
What is the average Google rating for Florida businesses?
4.59 stars among the local businesses in our directory with 10 or more reviews, 1st of 50 states (Page One Partner Research, November 2026).
How many Google reviews do Florida businesses have?
The median is 24 among businesses with reviews; 88+ is top quarter. 56.6% have fewer than 10 (Page One Partner Research, November 2026).
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