Industry report · 2026
Electricians: industry report 2026
Google ratings, review benchmarks, website adoption and the toughest markets, from the 63,247 electricians listed in the Page One Partner directory.
- Listed in our directory
- 63,247
- Average Google rating
- 4.67
- Median reviews
- 10
- Reviews for top quarter
- 32+
- Have a website
- 54.7%
- Meet all 3 benchmarks
- 17.3%
Key findings
- The Page One Partner directory lists 63,247 electricians; the most listed are in California (12,042). These are the businesses in our directory, collected from the trade's 400 largest U.S. cities, not a count of every one in the country.
- Average Google rating: 4.67 (businesses with 10+ reviews), 21st of 60 trades. 60.2% are rated 4.8 or higher.
- Reviews: among electricians with Google reviews, the median has 10; 32+ is top quarter and 100+ top 10%. 76.7% have fewer than 10.
- Websites: 54.7% list a website; of those sites, 38% run Google Analytics and 88.5% are mobile-friendly.
- Only 17.3% meet all three visibility benchmarks for the trade (website, median reviews, 4.5+ rating).
- Hardest market to stand out in: West Covina, CA (506 reviews for the local top quarter).
- On Yelp, electricians score 4.35 on average against 4.7 on Google.
- The 10% most-reviewed electricians hold 87.8% of all the trade's Google reviews.
Page One Partner Research · 63,247 electricians in our directory · Updated November 2026 · Methodology
Where our directory lists the most electricians
Businesses listed in the Page One Partner directory by state, not a count of every business in each state.
- California12,042
- Texas6,380
- Florida5,685
- New York3,561
- Illinois2,139
- North Carolina1,976
- Pennsylvania1,853
- Colorado1,826
- Arizona1,790
- Massachusetts1,734
- Ohio1,505
- Georgia1,418
Toughest markets for electricians
Google reviews needed for the local top quarter. Cities with at least 40 businesses in this trade.
Website adoption is highest in New Hampshire (69.7%) and lowest in New York (44.6%), among states with at least 100 electricians.
Electricians by state
| State | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| California | 12,042 | 4.72 | 7 | 24 | 50.8% |
| Texas | 6,380 | 4.64 | 11 | 35 | 56.5% |
| Florida | 5,685 | 4.68 | 16 | 46 | 50.7% |
| New York | 3,561 | 4.66 | 8 | 28 | 44.6% |
| Illinois | 2,139 | 4.62 | 9 | 25 | 65.5% |
| North Carolina | 1,976 | 4.65 | 11 | 36 | 55.5% |
| Pennsylvania | 1,853 | 4.73 | 10 | 33.8 | 60% |
| Colorado | 1,826 | 4.71 | 13 | 37 | 53.4% |
| Arizona | 1,790 | 4.68 | 13 | 38 | 51.6% |
| Massachusetts | 1,734 | 4.75 | 7 | 24 | 60.1% |
| Ohio | 1,505 | 4.58 | 10 | 29 | 56.5% |
| Georgia | 1,418 | 4.68 | 12 | 42 | 56.1% |
| Washington | 1,353 | 4.72 | 14 | 40 | 65.6% |
| South Carolina | 1,243 | 4.7 | 9 | 29 | 57.5% |
| Virginia | 1,223 | 4.66 | 10 | 38.5 | 53.6% |
| New Jersey | 1,196 | 4.72 | 11 | 36 | 59.8% |
| Maryland | 1,153 | 4.73 | 11 | 48 | 54.3% |
| Tennessee | 1,141 | 4.64 | 9 | 29 | 50% |
| Michigan | 1,121 | 4.63 | 14 | 43 | 60.6% |
| Connecticut | 858 | 4.71 | 7 | 21.5 | 61.3% |
| Nevada | 830 | 4.6 | 9 | 30.8 | 49.9% |
| Indiana | 800 | 4.55 | 9 | 28 | 53.6% |
| Louisiana | 775 | 4.66 | 7 | 24 | 49.5% |
| Missouri | 774 | 4.58 | 14 | 43.3 | 58.4% |
| Alabama | 735 | 4.64 | 8 | 22 | 52.5% |
| Wisconsin | 731 | 4.61 | 10 | 23 | 65.9% |
| Oregon | 660 | 4.55 | 12 | 33 | 62.3% |
| Oklahoma | 625 | 4.68 | 11 | 31.8 | 58.4% |
| Utah | 622 | 4.72 | 14 | 49.3 | 61.4% |
| Minnesota | 557 | 4.65 | 9 | 32 | 69.1% |
| Kentucky | 533 | 4.57 | 8 | 27 | 47.7% |
| New Mexico | 467 | 4.57 | 8.5 | 20 | 46.7% |
| Kansas | 429 | 4.59 | 12 | 29 | 58% |
| Arkansas | 369 | 4.64 | 7 | 22 | 56.6% |
| Idaho | 357 | 4.66 | 12 | 31 | 56.6% |
| Nebraska | 355 | 4.62 | 11 | 32 | 58.3% |
| Iowa | 308 | 4.61 | 10 | 35 | 65.6% |
| Hawaii | 250 | 4.73 | 4 | 13.5 | 48.8% |
| New Hampshire | 228 | 4.79 | 10 | 35 | 69.7% |
| Rhode Island | 222 | 4.69 | 7 | 30.8 | 54.5% |
| Montana | 201 | 4.65 | 7 | 20.3 | 62.2% |
| Delaware | 196 | 4.66 | 11 | 35 | 59.7% |
| District of Columbia | 171 | 4.55 | 11 | 39.3 | 46.8% |
| Alaska | 169 | 4.66 | 8 | 21 | 53.3% |
| Mississippi | 162 | 4.7 | 7 | 19.3 | 50% |
| Maine | 145 | 4.69 | 7 | 20 | 67.6% |
| Vermont | 136 | 4.57 | 4 | 14.5 | 59.6% |
| North Dakota | 105 | 4.67 | 5.5 | 9 | 61% |
| South Dakota | 70 | 4.5 | 7 | 15 | 74.3% |
| Wyoming | 51 | 4.64 | 8.5 | 23.3 | 56.9% |
Largest electricians markets
| City | Listed | Avg rating | Median reviews | Top-quarter reviews | Has a website |
|---|---|---|---|---|---|
| Houston, TX | 713 | 4.5 | 10 | 29.3 | 57.6% |
| Los Angeles, CA | 713 | 4.71 | 9.5 | 32 | 53.4% |
| Miami, FL | 630 | 4.74 | 11 | 37 | 50.5% |
| Brooklyn, NY | 596 | 4.66 | 5.5 | 25.8 | 48.2% |
| Chicago, IL | 589 | 4.61 | 8 | 25 | 64.9% |
| New York, NY | 555 | 4.57 | 7 | 22.5 | 29% |
| Dallas, TX | 507 | 4.63 | 13 | 30.5 | 47.7% |
| Denver, CO | 494 | 4.68 | 11.5 | 33.8 | 47.8% |
| Phoenix, AZ | 450 | 4.57 | 12 | 40 | 53.6% |
| Fort Worth, TX | 428 | 4.7 | 8 | 22 | 70.8% |
| Las Vegas, NV | 427 | 4.6 | 9 | 30.8 | 44.3% |
| San Diego, CA | 401 | 4.72 | 8 | 28.5 | 55.4% |
| San Francisco, CA | 399 | 4.67 | 6 | 23.8 | 45.9% |
| San Antonio, TX | 374 | 4.59 | 11 | 41.8 | 55.3% |
| San Jose, CA | 368 | 4.73 | 9.5 | 26 | 53.3% |
Answers
Questions about electricians
How many electricians are in the Page One Partner directory?
63,247, as of November 2026, collected from Google Business Profiles in the trade's 400 largest U.S. cities. It is not a count of every one of the electricians in the U.S.: businesses outside those cities, or without a Google Business Profile, may be missing.
What is the average Google rating for electricians?
4.67 stars among electricians with 10 or more reviews; 60.2% are rated 4.8 or higher and 7.8% below 4.0 (Page One Partner Research, November 2026).
How many Google reviews do electricians have?
The median is 10 among those with reviews; the top quarter have 32+ and the top 10% 100+. 76.7% have fewer than 10 (Page One Partner Research, November 2026).
What percentage of electricians have a website?
54.7% list a website on their Google Business Profile (Page One Partner Research, November 2026).
Which state has the best-rated electricians?
New Hampshire (average 4.79), among states with at least 50 electricians with 10+ reviews (Page One Partner Research, November 2026).
Every number here comes from the Page One Partner studies: review benchmarks, ratings by industry, websites, visibility gap and competitive markets.
For business owners
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Writing about this data?
Every figure is free to cite and chart under CC BY 4.0. Credit “Page One Partner Research” and link to this page. The numbers describe businesses listed in our directory, not every business in the country.
