State report · 2026
Websites, Google reviews and ratings for the 3,362 North Dakota local businesses listed in the Page One Partner directory, and how each trade compares.
- Listed in our directory
- 3,362
- Average Google rating
- 4.45
- rank 46 of 50 states
- No website
- 25.7%
- rank 42 of 50 states
- Fewer than 10 reviews
- 60.8%
- Median reviews
- 14
Key findings
- North Dakota local businesses in our directory average 4.45 stars on Google (10+ reviews), ranking 46th of the 50 states we measured.
- 25.7% of North Dakota local businesses list no website: the 42nd highest share of 50 states.
- 60.8% have fewer than 10 Google reviews (13th highest); the median business with reviews has 14, and 54+ is top quarter.
- Of North Dakota local business websites, 56.9% run Google Analytics.
- Least likely to have a website in North Dakota: doctors and clinics (58.8% without), general contractors (40.7% without) and roofing contractors (40% without).
- Best-rated trades in North Dakota: salons and beauty (4.68), landscaping and lawn care (4.56) and auto repair and detailing (4.48).
Page One Partner Research · 3,362 North Dakota businesses in our directory · Updated September 2026 · Methodology
North Dakota businesses with no website, by trade
Share of listed businesses with no website; trades with at least 100 listed in the state.
- Doctors & Clinics58.8%
- General Contractors40.7%
- Roofing Contractors40%
- Electricians36.2%
- Attorneys35.9%
- HVAC Contractors35.5%
- Real Estate19.4%
- Auto Repair & Detailing13.4%
- Landscaping & Lawn Care12.5%
Trades in North Dakota
| Trade | Listed | Has a website | Avg rating | Median reviews | Top-quarter reviews |
|---|---|---|---|---|---|
| Real Estate | 434 | 80.6% | 4.35 | 12 | 31 |
| General Contractors | 396 | 59.3% | 4.3 | 6 | 13 |
| Attorneys | 192 | 64.1% | 4.2 | 11 | 20 |
| Auto Repair & Detailing | 134 | 86.6% | 4.48 | 85.5 | 182.8 |
| Doctors & Clinics | 119 | 41.2% | 4.38 | 13 | 58 |
| Electricians | 116 | 63.8% | 4.66 | 6 | 11.8 |
| Landscaping & Lawn Care | 112 | 87.5% | 4.56 | 13 | 31.5 |
| HVAC Contractors | 110 | 64.5% | 4.58 | 15.5 | 75.8 |
| Roofing Contractors | 110 | 60% | 4.74 | 23 | 51 |
| Cleaning Services | 97 | 73.2% | 4.67 | 17 | 41 |
| Plumbers | 76 | 67.1% | 4.63 | 14 | 36 |
| Salons & Beauty | 70 | 85.7% | 4.68 | 120 | 250 |
| Pet Services | 54 | 74.1% | 4.57 | 76 | 201.8 |
| Drywall & Insulation | 49 | 61.2% | 4.72 | 4.5 | 7 |
| Concrete, Masonry & Paving | 47 | 89.4% | 4.45 | 5 | 12.5 |
| Home Builders | 45 | 95.6% | 4.45 | 9 | 21 |
| Handyman Services | 45 | 57.8% | 4.65 | 15 | 78.5 |
| Windows, Doors & Garage Doors | 36 | 77.8% | 4.59 | 33.5 | 61.5 |
| Flooring & Tile | 27 | 85.2% | 4.46 | 17 | 57 |
| Fence Contractors | 27 | 85.2% | 4.68 | 10.5 | 37.8 |
Answers
Questions about North Dakota businesses
What percentage of North Dakota businesses have a website?
74.3% of the 3,362 North Dakota local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, September 2026).
What is the average Google rating for North Dakota businesses?
4.45 stars among the local businesses in our directory with 10 or more reviews, 46th of 50 states (Page One Partner Research, September 2026).
How many Google reviews do North Dakota businesses have?
The median is 14 among businesses with reviews; 54+ is top quarter. 60.8% have fewer than 10 (Page One Partner Research, September 2026).