State report · 2026
New York local business report 2026
Websites, Google reviews and ratings for the 78,837 New York local businesses listed in the Page One Partner directory, and how each trade compares.
- Listed in our directory
- 78,837
- Average Google rating
- 4.5
- rank 36 of 50 states
- No website
- 30.3%
- rank 19 of 50 states
- Fewer than 10 reviews
- 61.6%
- Median reviews
- 17
Key findings
- New York local businesses in our directory average 4.5 stars on Google (10+ reviews), ranking 36th of the 50 states we measured.
- 30.3% of New York local businesses list no website: the 19th highest share of 50 states.
- 61.6% have fewer than 10 Google reviews (11th highest); the median business with reviews has 17, and 64+ is top quarter.
- Of New York local business websites, 49.6% run Google Analytics.
- Least likely to have a website in New York: towing services (67.3% without), handyman services (57.8% without) and electricians (55.4% without).
- Best-rated trades in New York: chiropractors (4.87), home inspectors (4.86) and pressure washing and exterior cleaning (4.85).
Page One Partner Research · 78,837 New York businesses in our directory · Updated November 2026 · Methodology
New York businesses with no website, by trade
Share of listed businesses with no website; trades with at least 100 listed in the state.
- Towing Services67.3%
- Handyman Services57.8%
- Electricians55.4%
- Doctors & Clinics50.5%
- Drywall & Insulation44.3%
- Roofing Contractors43.8%
- Podiatrists43.7%
- Carpentry & Cabinets43%
- Siding & Gutters41.7%
- Painters40.6%
- Appliance Repair39.1%
- Locksmiths38.7%
- Pressure Washing & Exterior Cleaning38%
- Auto Glass36.2%
- Travel Agencies35.5%
- General Contractors35.3%
- HVAC Contractors34.8%
- Limo Service34.1%
- Welding & Metal Fabrication33.9%
- Security Systems30.9%
- Fence Contractors30.9%
- Cleaning Services28%
- Junk Removal & Hauling27.6%
- Plumbers27.5%
- Landscaping & Lawn Care25.7%
- Flooring & Tile25.2%
- Attorneys24.4%
- Solar Installation24.3%
- Pool Contractors23.6%
- Insurance Agencies23.2%
- Pet Services22.4%
- Auto Repair & Detailing22.4%
- Windows, Doors & Garage Doors21.3%
- Real Estate21.1%
- Salons & Beauty20.5%
- Appraiser19.3%
- Concrete, Masonry & Paving19.2%
- Cash For Gold16.1%
- Tree Services15.6%
- Moving Companies14.3%
- Home Inspectors13.8%
- Remodeling Contractors12.2%
- Waste Management11.6%
- Charters & Recreation7.5%
- Restaurants7.5%
- Home Builders7.5%
- Damage Restoration6.9%
- Med Spas5.4%
- Interior Design & Architecture4.3%
- Pest Control2.5%
Trades in New York
| Trade | Listed | Has a website | Avg rating | Median reviews | Top-quarter reviews |
|---|---|---|---|---|---|
| Real Estate | 7,004 | 78.9% | 4.31 | 12 | 34 |
| General Contractors | 6,900 | 64.7% | 4.65 | 7 | 20 |
| Attorneys | 5,984 | 75.6% | 4.56 | 12 | 41 |
| Doctors & Clinics | 5,743 | 49.5% | 4.26 | 16 | 53 |
| Roofing Contractors | 3,573 | 56.2% | 4.76 | 17 | 58 |
| Electricians | 3,561 | 44.6% | 4.66 | 8 | 28 |
| HVAC Contractors | 3,111 | 65.2% | 4.59 | 13 | 47.3 |
| Plumbers | 2,519 | 72.5% | 4.58 | 21 | 64 |
| Cleaning Services | 2,047 | 72% | 4.71 | 15 | 47.3 |
| Insurance Agencies | 1,555 | 76.8% | 4.45 | 15 | 62 |
| Landscaping & Lawn Care | 1,473 | 74.3% | 4.53 | 11 | 28.5 |
| Travel Agencies | 1,342 | 64.5% | 4.5 | 8 | 26 |
| Pet Services | 1,341 | 77.6% | 4.6 | 71 | 150 |
| Salons & Beauty | 1,317 | 79.5% | 4.56 | 84 | 164.8 |
| Auto Repair & Detailing | 1,294 | 77.6% | 4.47 | 96 | 198 |
| Handyman Services | 1,246 | 42.2% | 4.76 | 11 | 38.5 |
| Concrete, Masonry & Paving | 1,185 | 80.8% | 4.51 | 13 | 41 |
| Towing Services | 1,063 | 32.7% | 4.19 | 44 | 99 |
| Pressure Washing & Exterior Cleaning | 868 | 62% | 4.85 | 24.5 | 83.5 |
| Flooring & Tile | 842 | 74.8% | 4.67 | 19 | 54 |
| Carpentry & Cabinets | 826 | 57% | 4.67 | 6 | 18 |
| Painters | 818 | 59.4% | 4.83 | 15 | 45 |
| Podiatrists | 744 | 56.3% | 4.57 | 14 | 58 |
| Limo Service | 718 | 65.9% | 4.39 | 20 | 68.8 |
| Security Systems | 718 | 69.1% | 4.65 | 10 | 27 |
| Home Inspectors | 698 | 86.2% | 4.86 | 26 | 105 |
| Locksmiths | 659 | 61.3% | 4.7 | 78 | 185 |
| Appliance Repair | 647 | 60.9% | 4.47 | 25 | 78.5 |
| Fence Contractors | 605 | 69.1% | 4.5 | 26 | 61 |
| Solar Installation | 589 | 75.7% | 4.53 | 14 | 48.3 |
| Pool Contractors | 550 | 76.4% | 4.37 | 31.5 | 93 |
| Welding & Metal Fabrication | 548 | 66.1% | 4.51 | 6 | 13 |
| Windows, Doors & Garage Doors | 531 | 78.7% | 4.56 | 27 | 84 |
| Interior Design & Architecture | 506 | 95.7% | 4.77 | 5 | 12 |
| Moving Companies | 470 | 85.7% | 4.56 | 68 | 196.3 |
| Drywall & Insulation | 424 | 55.7% | 4.73 | 7 | 23 |
| Appraiser | 404 | 80.7% | 4.61 | 3 | 10 |
| Med Spas | 355 | 94.6% | 4.72 | 87 | 185.5 |
| Remodeling Contractors | 343 | 87.8% | 4.7 | 18 | 45.5 |
| Damage Restoration | 321 | 93.1% | 4.8 | 33 | 83.5 |
| Waste Management | 294 | 88.4% | 4.15 | 20 | 57 |
| Charters & Recreation | 279 | 92.5% | 4.65 | 50.5 | 274.5 |
| Auto Glass | 246 | 63.8% | 4.49 | 44 | 106 |
| Siding & Gutters | 242 | 58.3% | 4.83 | 22 | 59.5 |
| Cash For Gold | 230 | 83.9% | 4.52 | 51 | 119.5 |
| Tree Services | 212 | 84.4% | 4.63 | 31 | 92 |
| Junk Removal & Hauling | 210 | 72.4% | 4.71 | 35 | 97 |
| Restaurants | 174 | 92.5% | 4.25 | 815 | 1677.3 |
| Home Builders | 147 | 92.5% | 4.2 | 4 | 13 |
| Pest Control | 120 | 97.5% | 4.71 | 70.5 | 352.3 |
| Chiropractors | 97 | 87.6% | 4.87 | 30 | 96.5 |
| Deck & Outdoor Living | 97 | 71.1% | 4.66 | 26 | 57 |
| Demolition Contractors | 95 | 70.5% | 4.73 | 13 | 23 |
| Excavation & Site Work | 90 | 76.7% | 4.59 | 5 | 16 |
| Property Maintenance | 76 | 61.8% | 4.34 | 10 | 22.8 |
| Accountants & Tax | 75 | 84% | 4.46 | 19 | 49.5 |
| Garage Doors | 57 | 91.2% | 4.69 | 59.5 | 161 |
| Self Storage | 52 | 94.2% | 4.53 | 46.5 | 373 |
| Trailer Rental | 45 | 75.6% | 4.6 | 27 | 135 |
| Equipment Rental | 33 | 100% | 4.41 | 45.5 | 123.5 |
Largest cities in New York
| City | Listed | Has a website | Avg rating | Median reviews |
|---|---|---|---|---|
| New York | 17,539 | 75.3% | 4.46 | 17 |
| Brooklyn | 9,651 | 64.3% | 4.48 | 19 |
| Buffalo | 4,891 | 68.9% | 4.42 | 17 |
| Rochester | 4,365 | 66.8% | 4.48 | 19 |
| Syracuse | 2,303 | 62% | 4.39 | 14 |
| Bronx | 2,060 | 57.3% | 4.44 | 17 |
| Albany | 2,058 | 66.4% | 4.42 | 17 |
Answers
Questions about New York businesses
What percentage of New York businesses have a website?
69.7% of the 78,837 New York local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).
What is the average Google rating for New York businesses?
4.5 stars among the local businesses in our directory with 10 or more reviews, 36th of 50 states (Page One Partner Research, November 2026).
How many Google reviews do New York businesses have?
The median is 17 among businesses with reviews; 64+ is top quarter. 61.6% have fewer than 10 (Page One Partner Research, November 2026).
For business owners
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Writing about this data?
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