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State report · 2026

Tennessee local business report 2026

Websites, Google reviews and ratings for the 33,874 Tennessee local businesses listed in the Page One Partner directory, and how each trade compares.

Listed in our directory
33,874
Average Google rating
4.55
rank 14 of 50 states
No website
31.7%
rank 10 of 50 states
Fewer than 10 reviews
59%
Median reviews
20

Key findings

  • Tennessee local businesses in our directory average 4.55 stars on Google (10+ reviews), ranking 14th of the 50 states we measured.
  • 31.7% of Tennessee local businesses list no website: the 10th highest share of 50 states.
  • 59% have fewer than 10 Google reviews (23rd highest); the median business with reviews has 20, and 79+ is top quarter.
  • Of Tennessee local business websites, 54% run Google Analytics.
  • Least likely to have a website in Tennessee: handyman services (62% without), towing services (50.9% without) and electricians (50% without).
  • Best-rated trades in Tennessee: pressure washing and exterior cleaning (4.9), home inspectors (4.86) and painters (4.84).

Page One Partner Research · 33,874 Tennessee businesses in our directory · Updated November 2026 · Methodology

Trades in Tennessee

TradeListedHas a websiteAvg ratingMedian reviewsTop-quarter reviews
Real Estate4,21480.6%4.61336
General Contractors2,44963.7%4.5720
Attorneys2,19266.4%4.511445
Doctors & Clinics2,14752%4.321660
HVAC Contractors1,61656.6%4.6925107
Roofing Contractors1,42659.4%4.772889
Landscaping & Lawn Care1,26556.8%4.651242
Electricians1,14150%4.64929
Cleaning Services90557.7%4.7215.559.8
Auto Repair & Detailing82176.1%4.48101.5245.3
Pet Services76669.1%4.64112261.3
Insurance Agencies71373.4%4.672283
Pressure Washing & Exterior Cleaning67857.5%4.92795
Handyman Services67138%4.812.536
Towing Services52349.1%4.4253.5144
Salons & Beauty51077.8%4.59139318.3
Concrete, Masonry & Paving44583.1%4.521029.3
Painters44051.8%4.841553.5
Pool Contractors41371.9%4.4923.557.3
Plumbers38468.5%4.5835206
Flooring & Tile37478.9%4.6623.558.3
Carpentry & Cabinets37350.4%4.69826
Fence Contractors36068.9%4.572782
Home Inspectors30580.7%4.8657218.8
Travel Agencies25667.6%4.681337.5
Welding & Metal Fabrication24172.6%4.59717
Windows, Doors & Garage Doors22779.3%4.6137.5108.3
Drywall & Insulation22551.1%4.5610.535.5
Security Systems21050.5%4.65625
Appliance Repair18560%4.3938.5130.3
Interior Design & Architecture18396.7%4.75713
Locksmiths17065.9%4.73133282
Appraiser16681.9%3.9939.5
Waste Management15684%4.072057.8
Siding & Gutters15558.1%4.8333.565
Limo Service15466.9%4.7121114
Auto Glass14564.8%4.7244132
Tree Services14577.9%4.7543113.5
Home Builders13994.2%4.45824.5
Moving Companies13688.2%4.5463.5195.8
Remodeling Contractors12982.2%4.7124.587.5
Med Spas12591.2%4.7989234.5
Charters & Recreation11991.6%4.73119688.5
Podiatrists11552.2%4.593197
Damage Restoration11488.6%4.6749.5137.8
Deck & Outdoor Living9064.4%4.681951
Solar Installation8375.9%4.47825.5
Pest Control7398.6%4.72143649.5
Junk Removal & Hauling6470.3%4.7546.5154.3
Trailer Rental5678.6%4.523998.5
Chiropractors5596.4%4.9260152.8
Excavation & Site Work5466.7%4.398.532.8
Restaurants4693.5%4.29516.51640.3
Cash For Gold4281%4.2568150
Garage Doors3897.4%4.770329.8
Self Storage3688.9%4.5237.5137.5
Demolition Contractors3384.8%4.591321.8

Largest cities in Tennessee

CityListedHas a websiteAvg ratingMedian reviews
Nashville6,74471.1%4.5420
Memphis5,73060.2%4.4114
Knoxville4,14269.9%4.5322
Chattanooga3,04869.2%4.5318
Murfreesboro2,09267.9%4.629

Answers

Questions about Tennessee businesses

What percentage of Tennessee businesses have a website?

68.3% of the 33,874 Tennessee local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).

What is the average Google rating for Tennessee businesses?

4.55 stars among the local businesses in our directory with 10 or more reviews, 14th of 50 states (Page One Partner Research, November 2026).

How many Google reviews do Tennessee businesses have?

The median is 20 among businesses with reviews; 79+ is top quarter. 59% have fewer than 10 (Page One Partner Research, November 2026).

For business owners

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