State report · 2026
Mississippi local business report 2026
Websites, Google reviews and ratings for the 4,768 Mississippi local businesses listed in the Page One Partner directory, and how each trade compares.
- Listed in our directory
- 4,768
- Average Google rating
- 4.46
- rank 44 of 50 states
- No website
- 40.5%
- rank 1 of 50 states
- Fewer than 10 reviews
- 68.4%
- Median reviews
- 12
Key findings
- Mississippi local businesses in our directory average 4.46 stars on Google (10+ reviews), ranking 44th of the 50 states we measured.
- 40.5% of Mississippi local businesses list no website: the 1st highest share of 50 states.
- 68.4% have fewer than 10 Google reviews (2nd highest); the median business with reviews has 12, and 45+ is top quarter.
- Of Mississippi local business websites, 49.3% run Google Analytics.
- Least likely to have a website in Mississippi: handyman services (70% without), pressure washing and exterior cleaning (67.7% without) and doctors and clinics (57.5% without).
- Best-rated trades in Mississippi: roofing contractors (4.82), HVAC contractors (4.64) and pet services (4.58).
Page One Partner Research · 4,768 Mississippi businesses in our directory · Updated November 2026 · Methodology
Mississippi businesses with no website, by trade
Share of listed businesses with no website; trades with at least 100 listed in the state.
Trades in Mississippi
| Trade | Listed | Has a website | Avg rating | Median reviews | Top-quarter reviews |
|---|---|---|---|---|---|
| Real Estate | 501 | 66.1% | 4.51 | 5 | 17.3 |
| General Contractors | 430 | 51.9% | 4.54 | 5 | 16.5 |
| Attorneys | 422 | 61.1% | 4.52 | 9 | 26.8 |
| Doctors & Clinics | 313 | 42.5% | 4.21 | 11 | 44 |
| HVAC Contractors | 279 | 48% | 4.64 | 15 | 63.5 |
| Roofing Contractors | 203 | 59.6% | 4.82 | 18 | 67 |
| Landscaping & Lawn Care | 163 | 44.2% | 4.71 | 6.5 | 25.5 |
| Electricians | 162 | 50% | 4.7 | 7 | 19.3 |
| Auto Repair & Detailing | 145 | 70.3% | 4.41 | 46 | 128 |
| Pressure Washing & Exterior Cleaning | 124 | 32.3% | 4.95 | 16 | 49.5 |
| Handyman Services | 100 | 30% | 4.68 | 5 | 19.8 |
| Cleaning Services | 96 | 54.2% | 4.54 | 13 | 29.5 |
| Pet Services | 80 | 67.5% | 4.58 | 66.5 | 180.3 |
| Plumbers | 74 | 64.9% | 4.45 | 9 | 17.8 |
| Concrete, Masonry & Paving | 73 | 79.5% | 4.53 | 6 | 12.5 |
| Pool Contractors | 64 | 70.3% | 4.33 | 18 | 37.5 |
| Fence Contractors | 63 | 66.7% | 4.45 | 20 | 79.5 |
| Towing Services | 62 | 48.4% | 4.2 | 24 | 72 |
| Painters | 57 | 33.3% | 4.74 | 4.5 | 15.5 |
| Welding & Metal Fabrication | 53 | 50.9% | 4.11 | 6.5 | 18.5 |
| Flooring & Tile | 47 | 61.7% | 4.54 | 16 | 35.5 |
| Salons & Beauty | 40 | 62.5% | 4.43 | 87 | 120.5 |
| Drywall & Insulation | 38 | 39.5% | 4.58 | 5 | 13 |
| Windows, Doors & Garage Doors | 35 | 80% | 4.63 | 17 | 50 |
| Security Systems | 35 | 74.3% | 4.73 | 8 | 15.3 |
| Home Inspectors | 31 | 77.4% | 4.84 | 26 | 130 |
| Carpentry & Cabinets | 30 | 63.3% | 4.47 | 5 | 5 |
| Travel Agencies | 29 | 58.6% | 4.3 | 2 | 11 |
| Appliance Repair | 28 | 50% | 4.5 | 22.5 | 74.8 |
Answers
Questions about Mississippi businesses
What percentage of Mississippi businesses have a website?
59.5% of the 4,768 Mississippi local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).
What is the average Google rating for Mississippi businesses?
4.46 stars among the local businesses in our directory with 10 or more reviews, 44th of 50 states (Page One Partner Research, November 2026).
How many Google reviews do Mississippi businesses have?
The median is 12 among businesses with reviews; 45+ is top quarter. 68.4% have fewer than 10 (Page One Partner Research, November 2026).
For business owners
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