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State report · 2026

Maryland local business report 2026

Websites, Google reviews and ratings for the 27,883 Maryland local businesses listed in the Page One Partner directory, and how each trade compares.

Listed in our directory
27,883
Average Google rating
4.56
rank 13 of 50 states
No website
28.3%
rank 32 of 50 states
Fewer than 10 reviews
57.9%
Median reviews
23

Key findings

  • Maryland local businesses in our directory average 4.56 stars on Google (10+ reviews), ranking 13th of the 50 states we measured.
  • 28.3% of Maryland local businesses list no website: the 32nd highest share of 50 states.
  • 57.9% have fewer than 10 Google reviews (32nd highest); the median business with reviews has 23, and 84+ is top quarter.
  • Of Maryland local business websites, 51.4% run Google Analytics.
  • Least likely to have a website in Maryland: handyman services (58.3% without), towing services (53% without) and drywall and insulation (52.6% without).
  • Best-rated trades in Maryland: home inspectors (4.87), pressure washing and exterior cleaning (4.86) and painters (4.83).

Page One Partner Research · 27,883 Maryland businesses in our directory · Updated November 2026 · Methodology

Trades in Maryland

TradeListedHas a websiteAvg ratingMedian reviewsTop-quarter reviews
Real Estate3,01180.5%4.581540
General Contractors2,48269.9%4.631128
Doctors & Clinics1,80556.1%4.341880
Attorneys1,71671.1%4.561450
HVAC Contractors1,34364.5%4.722102.3
Roofing Contractors1,22066.8%4.7334113
Electricians1,15354.3%4.731148
Cleaning Services89566%4.711866.8
Landscaping & Lawn Care81569.2%4.6516.548
Auto Repair & Detailing65684%4.56115270
Handyman Services54541.7%4.731032
Pet Services54478.1%4.6485186
Towing Services51747%4.248134.3
Salons & Beauty50480.4%4.54124240.5
Insurance Agencies45069.6%4.551884
Painters41558.3%4.831853
Pressure Washing & Exterior Cleaning40668.5%4.8637122
Plumbers36275.1%4.6336.5157.5
Concrete, Masonry & Paving32284.5%4.562371.5
Pool Contractors29880.2%4.43073
Travel Agencies29275%4.59928
Flooring & Tile29178.7%4.73073.5
Home Inspectors26880.6%4.8730.5124
Appliance Repair23657.2%4.334.5110
Locksmiths22465.6%4.7879.5173.3
Drywall & Insulation20947.4%4.48730
Moving Companies20687.4%4.5178206.5
Junk Removal & Hauling20555.1%4.832.5119.3
Carpentry & Cabinets19557.9%4.86822
Fence Contractors19368.9%4.739105
Solar Installation19173.3%4.7421.556.5
Windows, Doors & Garage Doors18385.2%4.6132103
Remodeling Contractors18291.2%4.7725.563
Welding & Metal Fabrication16864.9%4.654.512
Podiatrists15551%4.5914110
Appraiser15479.2%4.6539
Damage Restoration14590.3%4.6342148.5
Limo Service13865.2%4.633282.5
Waste Management13784.7%4.1114.559
Auto Glass13270.5%4.6537110
Security Systems11970.6%4.44927
Tree Services11389.4%4.8165138
Interior Design & Architecture10298%4.72817.5
Siding & Gutters8872.7%4.8156154
Home Builders8497.6%4.51021
Charters & Recreation8486.9%4.6743.5161.3
Med Spas8392.8%4.7675156
Deck & Outdoor Living7984.8%4.8226.581
Cash For Gold6382.5%4.2554121.8
Chiropractors50100%4.893268.3
Pest Control4192.7%4.77125664
Restaurants3886.8%4.179121467.5
Demolition Contractors3580%4.75947.3
Garage Doors3287.5%4.7745190

Largest cities in Maryland

CityListedHas a websiteAvg ratingMedian reviews
Baltimore5,21060.1%4.3916

Answers

Questions about Maryland businesses

What percentage of Maryland businesses have a website?

71.7% of the 27,883 Maryland local businesses in our directory list a website on their Google Business Profile (Page One Partner Research, November 2026).

What is the average Google rating for Maryland businesses?

4.56 stars among the local businesses in our directory with 10 or more reviews, 13th of 50 states (Page One Partner Research, November 2026).

How many Google reviews do Maryland businesses have?

The median is 23 among businesses with reviews; 84+ is top quarter. 57.9% have fewer than 10 (Page One Partner Research, November 2026).

For business owners

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Writing about this data?

Every figure is free to cite and chart under CC BY 4.0. Credit “Page One Partner Research” and link to this page. The numbers describe businesses listed in our directory, not every business in the country.

How we collect the data · info@pageoneinsights.com