Research · Markets
Tracy, CA, Palm Coast, FL and North Las Vegas, NV rank highest across trades: growing populations, a low review bar to compete, and room in the market.
Key findings
- Across the trades we can measure, the best-scoring large cities to start a local service business are Tracy, CA, Palm Coast, FL, North Las Vegas, NV, Tuscaloosa, AL and Clovis, CA.
- Best large city for a new cleaning company: Palm Coast, FL (score 92.9; population +19% since 2020, 31 reviews for the local top quarter).
- Best large city for a new electrician: Tuscaloosa, AL (score 92.7; population +8.2% since 2020, 6 reviews for the local top quarter).
- Best large city for a new general contractor: Georgetown, TX (score 97.6; population +47.5% since 2020, 8 reviews for the local top quarter).
- Best large city for a new HVAC contractor: Menifee, CA (score 89.9; population +13.4% since 2020, 45 reviews for the local top quarter).
- Best large city for a new landscaping company: Tracy, CA (score 89.4; population +7% since 2020, 15 reviews for the local top quarter).
- Best large city for a new plumber: Fayetteville, AR (score 94.5; population +8.8% since 2020, 13 reviews for the local top quarter).
- Best large city for a new roofing contractor: Henderson, NV (score 94.6; population +9.8% since 2020, 28 reviews for the local top quarter).
- Best large city for a new tree service: Fort Worth, TX (score 81.5; population +9.1% since 2020, 81 reviews for the local top quarter).
Page One Partner Research · 9,666 businesses · Updated September 2026 · Methodology
Best large cities to start a local service business
Average opportunity score across the trades measured in each city (cities with 10+ measured trades).
- Tracy, CA78.4
- Palm Coast, FL76.4
- North Las Vegas, NV73.9
- Tuscaloosa, AL73
- Clovis, CA72.2
- Fontana, CA72
- Brownsville, TX71.4
- Georgetown, TX70.8
- New Haven, CT70.6
- Elizabeth, NJ70.6
- New Braunfels, TX70
- Fort Worth, TX69.7
- Henderson, NV69.7
- Sioux Falls, SD69.4
- Laredo, TX69.4
- Ontario, CA68.9
- Fargo, ND68.2
- Elk Grove, CA68.1
- Fayetteville, AR67.8
- Washington, DC66.7
- Jersey City, NJ66.2
- Worcester, MA66.1
- Rialto, CA66.1
- Midland, TX66
- Yuma, AZ65.9
By trade
Best cities for…
The top 15 large cities for each trade, with the numbers behind each rank.
Accountants & Tax
No. 1: Orlando, FL
Appraiser
No. 1: Durham, NC
Attorneys
No. 1: Georgetown, TX
Auto Repair & Detailing
No. 1: Huntsville, AL
Carpentry & Cabinets
No. 1: Midland, TX
Charters & Recreation
No. 1: Raleigh, NC
Chiropractors
No. 1: Fort Worth, TX
Cleaning Services
No. 1: Palm Coast, FL
Concrete, Masonry & Paving
No. 1: Clovis, CA
Damage Restoration
No. 1: Fort Worth, TX
Deck & Outdoor Living
No. 1: Houston, TX
Doctors & Clinics
No. 1: Clovis, CA
Drywall & Insulation
No. 1: Washington, DC
Electricians
No. 1: Tuscaloosa, AL
Excavation & Site Work
No. 1: Houston, TX
Fence Contractors
No. 1: Washington, DC
Flooring & Tile
No. 1: Henderson, NV
General Contractors
No. 1: Georgetown, TX
Handyman Services
No. 1: Fayetteville, AR
Home Builders
No. 1: Fort Worth, TX
Home Inspectors
No. 1: Denton, TX
HVAC Contractors
No. 1: Menifee, CA
Insurance Agencies
No. 1: Glendale, AZ
Interior Design & Architecture
No. 1: Gilbert, AZ
Junk Removal & Hauling
No. 1: Fort Worth, TX
Landscaping & Lawn Care
No. 1: Tracy, CA
Limo Service
No. 1: Henderson, NV
Locksmiths
No. 1: Cary, NC
Med Spas
No. 1: Fort Worth, TX
Moving Companies
No. 1: Henderson, NV
Painters
No. 1: North Las Vegas, NV
Pest Control
No. 1: Seattle, WA
Pet Services
No. 1: Denton, TX
Plumbers
No. 1: Fayetteville, AR
Podiatrists
No. 1: Durham, NC
Pool Contractors
No. 1: Fontana, CA
Pressure Washing & Exterior Cleaning
No. 1: North Las Vegas, NV
Property Maintenance
No. 1: Phoenix, AZ
Real Estate
No. 1: Suffolk, VA
Remodeling Contractors
No. 1: Reno, NV
Restaurants
No. 1: Phoenix, AZ
Roofing Contractors
No. 1: Henderson, NV
Salons & Beauty
No. 1: Tuscaloosa, AL
Self Storage
No. 1: Oklahoma City, OK
Siding & Gutters
No. 1: San Antonio, TX
Solar Installation
No. 1: Cape Coral, FL
Towing Services
No. 1: Georgetown, TX
Trailer Rental
No. 1: Charlotte, NC
Tree Services
No. 1: Fort Worth, TX
Waste Management
No. 1: Raleigh, NC
Welding & Metal Fabrication
No. 1: Port St. Lucie, FL
Windows, Doors & Garage Doors
No. 1: Palm Bay, FL
Best city for each trade
Download CSV| Trade | Cities ranked | Best city | Score | Population growth 2020–24 | Reviews for top quarter | Businesses per 100k residents |
|---|---|---|---|---|---|---|
| Accountants & Tax | 37 | Orlando, FL | 75.9 | 8.8% | 22.5 | 3.3 |
| Appraiser | 156 | Durham, NC | 89.9 | 7.2% | 2 | 3.6 |
| Attorneys | 300 | Georgetown, TX | 93.3 | 47.5% | 20 | 18.7 |
| Auto Repair & Detailing | 303 | Huntsville, AL | 85.5 | 6.5% | 118.5 | 32.1 |
| Carpentry & Cabinets | 236 | Midland, TX | 86.2 | 7.8% | 9.5 | 7 |
| Charters & Recreation | 98 | Raleigh, NC | 84.9 | 7.3% | 74 | 3 |
| Chiropractors | 113 | Fort Worth, TX | 83.6 | 9.1% | 58 | 1.3 |
| Cleaning Services | 310 | Palm Coast, FL | 92.9 | 19% | 31 | 10.3 |
| Concrete, Masonry & Paving | 273 | Clovis, CA | 88.4 | 6% | 10 | 8.6 |
| Damage Restoration | 124 | Fort Worth, TX | 89.4 | 9.1% | 46 | 2.6 |
| Deck & Outdoor Living | 43 | Houston, TX | 74.6 | 4% | 61 | 0.9 |
| Doctors & Clinics | 301 | Clovis, CA | 93 | 6% | 22 | 8.6 |
| Drywall & Insulation | 203 | Washington, DC | 85.5 | 4.7% | 12.5 | 2.7 |
| Electricians | 313 | Tuscaloosa, AL | 92.7 | 8.2% | 6 | 21.9 |
| Excavation & Site Work | 55 | Houston, TX | 83.3 | 4% | 8 | 1.1 |
| Fence Contractors | 240 | Washington, DC | 90 | 4.7% | 19 | 1.9 |
| Flooring & Tile | 275 | Henderson, NV | 88.7 | 9.8% | 31 | 6.6 |
| General Contractors | 320 | Georgetown, TX | 97.6 | 47.5% | 8 | 22.7 |
| Handyman Services | 305 | Fayetteville, AR | 94.3 | 8.8% | 20 | 9.7 |
| Home Builders | 127 | Fort Worth, TX | 83.9 | 9.1% | 17.5 | 2.4 |
| Home Inspectors | 185 | Denton, TX | 86.6 | 17.6% | 42.8 | 6.6 |
| HVAC Contractors | 315 | Menifee, CA | 89.9 | 13.4% | 45 | 15.4 |
| Insurance Agencies | 163 | Glendale, AZ | 78.6 | 3.7% | 38 | 9.3 |
| Interior Design & Architecture | 147 | Gilbert, AZ | 87.9 | 7.2% | 6.8 | 3.8 |
| Junk Removal & Hauling | 77 | Fort Worth, TX | 73.7 | 9.1% | 116 | 3.3 |
| Landscaping & Lawn Care | 311 | Tracy, CA | 89.4 | 7% | 14.5 | 13 |
| Limo Service | 123 | Henderson, NV | 97.5 | 9.8% | 1 | 3.1 |
| Locksmiths | 138 | Cary, NC | 89.1 | 4.5% | 53.5 | 5.5 |
| Med Spas | 28 | Fort Worth, TX | 85.2 | 9.1% | 58.5 | 1.4 |
| Moving Companies | 117 | Henderson, NV | 91.7 | 9.8% | 99.3 | 2.9 |
| Painters | 286 | North Las Vegas, NV | 95.8 | 12.6% | 9 | 7.1 |
| Pest Control | 62 | Seattle, WA | 80.3 | 5.5% | 110 | 2.3 |
| Pet Services | 278 | Denton, TX | 92.1 | 17.6% | 128.5 | 8.4 |
| Plumbers | 299 | Fayetteville, AR | 94.5 | 8.8% | 13 | 9.7 |
| Podiatrists | 123 | Durham, NC | 93.2 | 7.2% | 11 | 3.3 |
| Pool Contractors | 197 | Fontana, CA | 80.8 | 4.4% | 20 | 7.3 |
| Pressure Washing & Exterior Cleaning | 255 | North Las Vegas, NV | 93.2 | 12.6% | 19 | 5.4 |
| Property Maintenance | 15 | Phoenix, AZ | 73.8 | 3.8% | 15.8 | 0.7 |
| Real Estate | 316 | Suffolk, VA | 92.4 | 8.8% | 20.5 | 29.1 |
| Remodeling Contractors | 155 | Reno, NV | 87.9 | 6.3% | 21.8 | 4.3 |
| Restaurants | 78 | Phoenix, AZ | 86.6 | 3.8% | 220 | 1.4 |
| Roofing Contractors | 313 | Henderson, NV | 94.6 | 9.8% | 27.5 | 8.3 |
| Salons & Beauty | 290 | Tuscaloosa, AL | 86.9 | 8.2% | 118 | 11.4 |
| Self Storage | 30 | Oklahoma City, OK | 77 | 4.4% | 77 | 1.4 |
| Siding & Gutters | 100 | San Antonio, TX | 85.2 | 6.1% | 37.3 | 2.5 |
| Solar Installation | 172 | Cape Coral, FL | 91.6 | 19.2% | 2.8 | 6 |
| Towing Services | 259 | Georgetown, TX | 88 | 47.5% | 43 | 10.9 |
| Trailer Rental | 21 | Charlotte, NC | 70 | 7.8% | 103 | 1.2 |
| Tree Services | 149 | Fort Worth, TX | 81.5 | 9.1% | 80.5 | 3.6 |
| Waste Management | 92 | Raleigh, NC | 77.3 | 7.3% | 72.8 | 2.4 |
| Welding & Metal Fabrication | 165 | Port St. Lucie, FL | 94.1 | 25% | 8.5 | 4.3 |
| Windows, Doors & Garage Doors | 275 | Palm Bay, FL | 88.2 | 18.2% | 30 | 10.6 |
Best large cities overall
Download CSV| City | State | Average score | Trades measured | Population growth 2020–24 | Population (2024) |
|---|---|---|---|---|---|
| Tracy | CA | 78.4 | 11 | 7% | 100,136 |
| Palm Coast | FL | 76.4 | 11 | 19% | 106,729 |
| North Las Vegas | NV | 73.9 | 27 | 12.6% | 294,034 |
| Tuscaloosa | AL | 73 | 16 | 8.2% | 114,288 |
| Clovis | CA | 72.2 | 25 | 6% | 127,993 |
| Fontana | CA | 72 | 30 | 4.4% | 218,455 |
| Brownsville | TX | 71.4 | 18 | 2.8% | 191,967 |
| Georgetown | TX | 70.8 | 15 | 47.5% | 101,344 |
| New Haven | CT | 70.6 | 23 | 6.4% | 137,562 |
| Elizabeth | NJ | 70.6 | 19 | 2.7% | 140,413 |
| New Braunfels | TX | 70 | 11 | 27% | 116,477 |
| Fort Worth | TX | 69.7 | 50 | 9.1% | 1,008,106 |
| Henderson | NV | 69.7 | 36 | 9.8% | 350,039 |
| Sioux Falls | SD | 69.4 | 29 | 8.2% | 209,289 |
| Laredo | TX | 69.4 | 28 | 2.3% | 261,260 |
| Ontario | CA | 68.9 | 27 | 5.4% | 185,285 |
| Fargo | ND | 68.2 | 24 | 8.2% | 136,285 |
| Elk Grove | CA | 68.1 | 23 | 3.5% | 182,797 |
| Fayetteville | AR | 67.8 | 19 | 8.8% | 103,134 |
| Washington | DC | 66.7 | 42 | 4.7% | 702,250 |
| Jersey City | NJ | 66.2 | 33 | 3.7% | 302,824 |
| Worcester | MA | 66.1 | 31 | 4.4% | 211,286 |
| Rialto | CA | 66.1 | 11 | 0.9% | 104,918 |
| Midland | TX | 66 | 26 | 7.8% | 143,687 |
| Yuma | AZ | 65.9 | 22 | 6.4% | 103,559 |
| North Charleston | SC | 65.9 | 24 | 9% | 126,005 |
| Durham | NC | 65.5 | 37 | 7.2% | 301,870 |
| Victorville | CA | 65 | 19 | 4.5% | 140,721 |
| Moreno Valley | CA | 64.9 | 25 | 2.4% | 213,919 |
| Mcallen | TX | 64.9 | 22 | 4.5% | 148,782 |
| Lowell | MA | 64.7 | 18 | 4% | 120,418 |
| Grand Prairie | TX | 64.5 | 27 | 5.7% | 207,331 |
| Bridgeport | CT | 64.3 | 25 | 2.6% | 151,599 |
| Reno | NV | 64.3 | 40 | 6.3% | 281,714 |
| Surprise | AZ | 64.1 | 19 | 16% | 167,564 |
| Newark | NJ | 63.9 | 31 | 2.1% | 317,303 |
| San Antonio | TX | 63.6 | 50 | 6.1% | 1,526,656 |
| Denton | TX | 63 | 27 | 17.6% | 165,998 |
| Mckinney | TX | 62.3 | 31 | 15.2% | 227,526 |
| Killeen | TX | 62.3 | 22 | 4.5% | 160,616 |
| Oakland | CA | 62.2 | 38 | 0.6% | 443,554 |
| Antioch | CA | 62.1 | 16 | 2.7% | 118,453 |
| Detroit | MI | 62 | 36 | 1.1% | 645,705 |
| Palm Bay | FL | 62 | 25 | 18.2% | 142,023 |
| Seattle | WA | 62 | 48 | 5.5% | 780,995 |
| Providence | RI | 61.9 | 28 | 2% | 194,706 |
| Santa Clarita | CA | 61.8 | 14 | -1.4% | 229,159 |
| Santa Clara | CA | 61.5 | 28 | 3.5% | 133,132 |
| Hartford | CT | 61.1 | 18 | 1.4% | 122,129 |
| Odessa | TX | 61 | 22 | 4.2% | 119,748 |
Answers
Questions this research answers
What is the best city for a new cleaning company?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Palm Coast, FL ranks first among 310 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
What is the best city for a new electrician?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Tuscaloosa, AL ranks first among 313 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
What is the best city for a new general contractor?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Georgetown, TX ranks first among 320 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
What is the best city for a new HVAC contractor?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Menifee, CA ranks first among 315 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
What is the best city for a new landscaping company?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Tracy, CA ranks first among 311 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
What is the best city for a new plumber?
By Page One Partner Research's opportunity score (population growth, the review count needed to compete, and businesses per resident), Fayetteville, AR ranks first among 299 cities of 100,000+ residents (September 2026). The full top 15 is on the trade's page.
How is the best-cities score calculated?
Equal-weighted percentile ranks of three measures within each trade: population growth 2020–2024 (Census), the Google review count needed to reach the local top quarter, and listed businesses per 100,000 residents. It does not include demand, prices or licensing, so use it to shortlist, not to decide.
Methodology
How we measured it
Scope: every figure here describes businesses listed in the Page One Partner directory, not every business in the United States. Counts are businesses in our directory, not totals for a trade, state or city; percentages and benchmarks describe our listings and can differ from the whole market.
Source: the Page One Partner directory, 1,716,114 U.S. local service business listings (all 50 states and Washington, D.C.), each built from the business's public Google Business Profile and public business records. Listings held back by our quality checks (a phone number from another state, a map pin far from the stated city, a Google match that belonged to a different business) are excluded.
Trades: each business is filed under one trade from its Google category. Only trades with at least 1,000 listings are reported, and rating figures use trades with at least 200 businesses carrying 10 or more reviews.
Population: U.S. Census Bureau city and town population estimates (Vintage 2024, public domain). Only cities with at least 100,000 residents are ranked (321 cities), and only markets with at least 10 listed businesses in the trade (9,666 city-and-trade markets).
Opportunity score (0–100): the average of three percentile ranks among the ranked cities for that trade: population growth from 2020 to 2024 (faster = higher), the Google review count needed to reach the local top quarter (lower = higher), and listed businesses per 100,000 residents (fewer = higher). Equal weights; no demand, price or licensing data.
Coverage: listings for each trade were collected from that trade's 400 largest U.S. cities, so coverage is thorough in those cities and partial elsewhere. Every city in this ranking has 100,000+ residents, which places it inside those markets.
Important limit: a business's city is its postal city, which can cover more ground than the city limits the Census counts (many unincorporated addresses use the name of a nearby city). Cities whose postal name covers a wide area look more crowded per resident than they are, and their suburbs look less crowded. Treat the per-resident figure as indicative and read the review bar and growth alongside it.
Figures are aggregates. Page One Partner does not publish business-level rows from this research. The aggregate tables are free to reuse under CC BY 4.0: credit "Page One Partner Research" with a link to the study.
Recomputed weekly from the live directory; this edition was computed in September 2026. Small shifts between editions are expected as businesses are added and ratings change.
Cite this study
Page One Partner Research. "Best cities to start a local service business." September 2026. https://pageonepartner.com/research/best-cities/
Link to it
<a href="https://pageonepartner.com/research/best-cities/">Page One Partner Research: Best cities to start a local service business</a>
Press and data questions: info@pageoneinsights.com
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