Skip to content
Page One Partner

Research · Salons & Beauty

Among 22,680 salons and beauty businesses on Google with 10 or more reviews, the median rating is 4.7 stars. 4.9 or higher puts one in the top quarter, and below 4.4 is the bottom quarter.

The short answer

Top 10%
5.0
Top quarter
4.9+
Median
4.7
Bottom quarter
under 4.4
  • The median rating for salons and beauty businesses is 4.7, the same as the 4.7 median across all local businesses in our directory; it ranks 42 of 53 trades.
  • Half of salons and beauty businesses with reviews have 96 or fewer Google reviews; the top quarter have 216 or more.
  • 18.7% of salons and beauty businesses with a perfect 5.0 have fewer than 5 reviews.

Page One Partner Research · 22,680 salons and beauty businesses with 10+ Google reviews · Updated September 2026 · Methodology

Salons & Beauty compared with other trades

Bar: 25th to 75th percentile of Google ratings. Dot: median. Businesses with 10 or more reviews. Scale starts at 3.8 stars.

Answers

Questions about salons and beauty businesses ratings

What is a good Google rating for salons and beauty businesses?

Among 22,680 salons and beauty businesses on Google with 10 or more reviews, the median rating is 4.7 stars. 4.9 or higher puts one in the top quarter, and below 4.4 is the bottom quarter. (Page One Partner Research, September 2026).

Is a 4.5-star rating good for salons and beauty businesses?

It is slightly below average for this trade: the median for salons and beauty businesses with 10+ reviews is 4.7, and the bottom-quarter line is 4.4.

How many Google reviews do salons and beauty businesses usually have?

Among salons and beauty businesses with at least one Google review, half have 96 or fewer; the top quarter have 216 or more, and the top 10% have 442 or more (Page One Partner Research, September 2026).

Should I trust a 5-star rating for salons and beauty businesses?

Check the review count first. 18.7% of salons and beauty businesses with a perfect 5.0 have fewer than 5 reviews. A near-perfect rating from dozens of reviews is stronger evidence than a perfect one from a few.

Cite: Page One Partner Research. "What is a good Google rating for salons and beauty businesses?." September 2026. https://pageonepartner.com/research/good-rating/salons-beauty/ Data free to reuse under CC BY 4.0. All trades and the full dataset.